Build a swipe file you'll actually use
The only tool dedicated to helping you save, organize, and reference marketing examples (so you never feel stumped).
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Interactive Demo — swipewell.app/swipes
SavvyCal homepage
Cancer screening billboard
Yeti email sequence
Olipop competitor comparison
Swipe Files
LinkedIn Learning course ad
Create & Sell newsletter referral program
Apple Adam ad
Volkswagon “Think small” ad
Webflow Pablo Stanley Instagram ad
Circle Instagram ad
Tuple giveaway page
Finally, a way to save all your marketing inspiration in one place.
There’s a reason why generic tools fail as a swipe file.

Before
- Scattered files all over the place
- No way to search or filter
- Can’t find what you’re looking for

After
- Everything in one place
- Quickly organize on the fly
- Always find what you’re looking for
Chrome Extension
One-click screenshots of any page
Swipe the full page, what's visible on your screen, or select a specific element on the page. The choice is yours! It's never been easier to swipe an ad, headline, or landing page you love.

Email Forwarding
Forward swipe-worthy emails to your inbox
Let's be real: That Gmail label is impossible to to sort through. With your unique forwardable address, you can even use your email client's native rules and filters to automatically swipe emails from your favorite senders.

Bulk Imports
Migrate everything over in minutes
Are you really in marketing if you don't have a desktop folder overflowing with screenshots? Or an old Google Drive folder you haven't touched in years? Bring it all into SwipeWell with some much-needed TLC by bulk applying tags and collections.

Mobile Apps
Swipe from your phone on iOS & Android
Tap the share icon on any website, social media post, or screenshot and then quickly tag to organize. Two taps from your phone is all it takes to build your swipe file.

Sharing & Embeds
Collaborate with clients and freelancers
Invite freelancers or clients to view curated examples. Drop one small snippet of code on your site and now you can beef up content or use it as a lead generation tool.

Teams
Teams that swipe together, stay together
Swipe marketing examples under a team account where everyone can curate together. Work on new landing pages, ad campaigns, and email sequences for yourself or clients.

Discover
Explore curated examples from top brands
Not sure where to start? Explore hand-picked marketing examples from top brands and campaigns. Find inspiration for your next project without leaving SwipeWell, and save the best ones to your own collection with a single click.

Ad Finder
Keep tabs on your competitors' ads
Keep tabs on what your competitors are running on Facebook and Instagram. Set up tracking for any brand and we'll automatically collect their active ads so you never miss a campaign. It's like having a research assistant who never sleeps.

AI Remix
Turn any swipe into fresh copy
Staring at a swipe and wondering how to adapt it? Let AI generate variations based on any example in your collection. Get fresh angles, different tones, or entirely new takes on the copy that caught your eye.

Ad Creator
Generate new ad creatives in minutes
Go from inspiration to execution in minutes. Pick a swipe, describe what you're looking for, and let AI generate ready-to-use ad creatives in multiple dimensions. Perfect for testing new concepts without waiting on a designer.

Start building your swipe file in under 5 minutes
Even if you’ve never kept a swipe file before, you’ll feel like a pro in no time.
- 1Install the Chrome Extension
- 2Save remarkable marketing examples
- 3Organize in flow with tags and collections
Join hundreds of marketers using SwipeWell today
You’ll wonder how you ever worked without a swipe file.
- Free resources to build your swipe file
- No credit card required
- Live chat support

“Keeping a swipe file has been a game-changer for me. If you don’t have a swipe file already, start keeping one.”
We want you to unlock your full creativity in marketing
Hey 👋 Corey and Elliot here, co-founders of SwipeWell.
We believe building a swipe file is one of the best investments you can ever make in yourself.
The greatest advertisers of all time, names like David Ogilvy and Eugene Schwartz, would keep a drawer full of files with ideas and great copy practices.
Heck, we took inspiration from startup landing pages in our own swipe files when creating this very page!
But you shouldn’t have to wrestle with general tools to be able to organize and find inspiration for your next project.
So let’s finally build that swipe file you’ve always dreamed of with SwipeWell.
Mobile apps, team collaboration, sharing collections with your audience, user generated content from other users… we’ve got a lot coming up.
We’re just getting started.
— Corey & Elliot
Explore a free swipe file of marketing examples
6,000+ examples neatly organized in 200 categories.All built using SwipeWell itself.
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