Comparison

Atria vs Icon

Comparing two popular marketing tools. We'll break down the differences and help you decide which is right for you—or whether there's a better option.

Analytics vs. Creation

Atria

AI-powered ad analytics with script generation and creative intelligence. Enterprise-focused.

$109-549/month

Icon

AI ad creation platform with 14 tools for generating and editing ad creatives.

$39-99/month

Three-Way Comparison

FeatureAtriaIcon
SwipeWell
Primary focusAI analyticsAd creationSwipe files
Ad database25M+ adsTemplates13,000+ curated
AI scripts
AI ad creation14 toolsBasic
Creative analyticsBasic
Save emails
AI copy remix
Chrome extension
Starting price$109/mo$39/mo$12/mo
SwipeWellThe Alternative

Consider a Third Option: SwipeWell

If neither Atria nor Icon feels quite right, SwipeWell might be what you're looking for—a simpler, more affordable alternative.

  • Purpose-built for swipe files at $12/month
  • Save all marketing types, not just ads
  • AI Remix for turning inspiration into copy
  • Chrome extension + mobile apps
  • Free tier available
SwipeWell dashboard

Frequently asked questions

Just need a swipe file?

SwipeWell is built for saving and organizing marketing inspiration.

  • Free forever plan
  • No credit card required
  • Cancel anytime