Which is better, Foreplay or Atria?

It depends on your priorities. Foreplay ($49-199/mo) has a larger ad database (100M+) and Spyder competitor tracking. Atria ($109-549/mo) has stronger AI analytics and script generation. Both are premium ad platforms—consider SwipeWell if you want a simpler, more affordable swipe file.

Which is more affordable?

Foreplay starts at $49/month; Atria starts at $109/month. Both are premium-priced. For a budget-friendly alternative focused on swipe files, SwipeWell is $12/month.

Can either save emails and landing pages?

Both focus primarily on paid ads. For saving emails, landing pages, and other marketing types, SwipeWell is a better fit—it's built for all marketing inspiration, not just ads.

Comparison

Foreplay vs Atria

Comparing two premium ad platforms. We'll break down the differences—and show you a simpler alternative.

See the comparison Or consider a third option →

Overview

Foreplay

Full ad workflow platform with 100M+ ads, Spyder competitor tracking, and AI brief generation. Best for performance marketing teams who need comprehensive ad research and workflow tools.

$49-199/month

Atria

AI-powered ad analytics platform with 25M+ ads, creative intelligence, and AI script generation. Best for enterprise teams who need deep analytics and AI-powered insights.

$109-549/month

Three-Way Comparison

How Foreplay, Atria, and SwipeWell compare

Feature	Foreplay	Atria	SwipeWell
Primary focus	Ad workflow	AI analytics	Swipe files
Ad database	100M+ ads	25M+ ads	13,000+ curated
Competitor tracking	Spyder	Brand tracking	Ad Finder
AI briefs
AI scripts
AI copy remix
Save emails
Save landing pages
Mobile apps	Limited		iOS & Android
Free tier	Limited
Starting price	$49/mo	$109/mo	$12/mo